Case Study:

Numerama

Overview

Numerama is a web media that has been in place since 2002. In 2015, the Humanoid group (FrAndroid) became its owner and decided to create the leading French media on digital society and technological innovation. New design, new technical architecture, new visual identity, enhanced editorial line, strengthened the team, new media group.

Humanoid asked me to design the new visual identity, the website foundations, and the main pages. The main challenge was to visually represent this new ambition while preserving the DNA and Numerama philosophy.

Company
Humanoid

Role
Art Direction, Visual Identity, Web Design

Year
2015

Homepage of Numerama

Impact

The public release of the new version had a huge impact on the press tech ecosystem (link) where articles were dedicated to this new Numerama, often accompanied by dozens of comments. One year after the release:

+229%

Increase of the monthly traffic

3 million

Unique visitors per month